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August 21, 2024

Mobile Share of US Holiday Season* Digital Sales, 2020-2024 (% of total digital sales)

Mobile Share of US Holiday Season* Digital Sales, 2020-2024 (% of total digital sales)

Methodology

Data is from an August 2024 Adobe Analytics study as cited in company blog. Data is based on an aggregated and anonymous data analysis of 1 trillion website visits and 100 million SKUs in 18 product categories sold online in the US. Adobe measures 80% of all online transactions from the top 100 US retailers. The data is based on the Fisher Ideal Price Index.

Featured In

Mobile remains biggest contributor to US holiday season digital sales

Sources

Adobe

Chart Title

Mobile Share of US Holiday Season* Digital Sales, 2020-2024 (% of total digital sales)

Publication Date

August 21, 2024

Sources

Adobe

Featured In

Mobile remains biggest contributor to US holiday season digital sales
Topics
Holiday & Seasonal ShoppingMcommerceRetail Performance MetricsUnited States
Mobile Share of US Holiday Season* Digital Sales, 2020-2024 (% of total digital sales) | EMARKETER