Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us
Already have a subscription?Sign In

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Get a Demo
May 16, 2024

Expected Rollout Phase for Generative AI at Their Company Today vs. Next 5 Years, According to CEOs Worldwide, April 2024 (% of respondents)

Note

This data is being featured as part of our special coverage of AI in Marketing.

Methodology

Data is from the May 2024 IBM Institute for Business Value (IBV) report titled "6 hard truths CEOs must face: How to leap forward with courage and conviction in the generative AI era" conducted by Oxford Economics. More than 2,500 CEOs were surveyed worldwide during December 2023-April 2024. The survey was conducted in two rounds across and 26 industries and more than 30 countries.