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May 23, 2024
Areas Where CMOs Worldwide See Generative AI Having the Most Application and Integration in 2024, Q1 2024 (% of respondents)
Note
Respondents were asked, "Where do you see generative AI having the most application and integration in 2024?"Methodology
Data is from the May 2024 CMO Council report titled "CMO Intentions 2024: Fueling Martech Innovation Through AI" in partnership with Zeta Global. Almost 200 C-level executives worldwide were surveyed during Q1 2024. Respondents held CMO/chief revenue officer/chief growth officer/chief experience officer/senior vice president/vice president titles at companies located in North America and Europe in various industries.Chart Title
Areas Where CMOs Worldwide See Generative AI Having the Most Application and Integration in 2024, Q1 2024 (% of respondents)Publication Date
May 23, 2024