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January 23, 2024
Actions US Digital Shoppers Are Taking to Combat Rising Shopping Costs, Dec 2023 (% of respondents)
Note
Respondents were asked, "How have rising costs impacted the way you shop?"
Methodology
Data is from the January 2024 Intelligence Node "2024 Consumer Buying Behavior Report" in partnership with Dynata. 1,000 US digital shoppers ages 18+ were surveyed online during December 2023. The data was weighted by age, gender, income, education, ethnicity, employment, and region to demographically represent the US online adult population.