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August 1, 2022

US Private Label Sales Share of Major Retailers, Q2 2022 (% of total)

US Private Label Sales Share of Major Retailers, Q2 2022 (% of total)

Note

This data is being featured as part of our special coverage of tech and economic uncertainty.

Methodology

Data is from an August 2022 Numerator report titled "Private Label Trends: Q2 2022." Market share data is sourced from Numerator TruView and includes all US channels for grocery, household, and health and beauty sectors during April 1-June 30, 2022. Household penetration is sourced from Numerator Insights.
US Private Label Sales Share of Major Retailers, Q2 2022 (% of total) | EMARKETER