Events & Resources
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →Topics
See All Topics →Latest Articles
Explore our Research →Luxury consumers lose faith in the economy
Article |
Jul 17, 2025
Amazon Prime dominates, but Walmart+ finds foothold among lower-income shoppers
Article |
Jul 16, 2025
Why is MMM making a comeback?
Article |
Jul 16, 2025
Jewelry emerges as luxury’s bright spot
Article |
Jul 16, 2025
Marketers risk missing AI traffic by ignoring desktop
Article |
Jul 16, 2025
Google, Anthropic, OpenAI, Meta: We’re losing visibility into AI
Article |
Jul 16, 2025
Nonessential spending slumps amid tariff price hikes
Article |
Jul 15, 2025
JIC’s measurement audit shows a sector diversifying beyond Nielsen
Article |
Jul 15, 2025
Marketers rush to unify social, CTV strategies
Article |
Jul 15, 2025
AI summaries in Google’s news feed could undercut publisher traffic—again
Article |
Jul 15, 2025
About
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →Already have a subscription?Sign In
Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
February 28, 2022
Impact of Diversity, Equity, & Inclusion (DEI) Actions According to US CMOs, Feb 2022 (% of respondents)
Methodology
Data is from the February 2022 Duke University's Fuqua School of Business report titled "The CMO Survey: February 2022" commissioned by Deloitte and American Marketing Association. 320 US CMOs were surveyed online during January 11-February 7, 2022. 96.6% of respondents were VP-level or above at for-profit companies. Respondents identified their company's business focus as B2B services (37.7%), B2B product (33.3%), B2C product (18.9%), or B2C services (10.1%) with sales revenues of less than $25 million (30.2%) or more than $26 million (69.9%) with number of employees of fewer than 100 (29.5%) or more than 100 (70.5%) from various industries.Chart Title
Impact of Diversity, Equity, & Inclusion (DEI) Actions According to US CMOs, Feb 2022 (% of respondents)Publication Date
February 28, 2022
