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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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September 15, 2019

What Would Most Motivate UK/US Internet Users to Buy a Smart-Home Device? (% of respondents, Q1 2019)

Description

A survey of UK and US consumers asked what they see as the top motivations to purchase a smart-home product. Responses include: helps save money, helps save time, makes the home more secure, help with energy efficiency, helps organize daily life, helps with healthy living, content personalization ... and whether the brand can reassure users that their personal info isn't being used.More

"Behind the Numbers" Podcast