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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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October 9, 2018

What Content Formats Perform the Best for Companies Worldwide? (% of respondents, Aug 2018)

Methodology

Data is from the October 2018 Altimeter report titled "The 2018 State of Digital Content." 400 content and digital marketers from China, Europe (France, Germany and UK) and North America were surveyed during July-August 2018. Respondents were from companies with at least 1,000 employees and from the banking/finance, healthcare, manufacturing, retail and technology industries.