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August 30, 2018
What Actions Do US Digital Buyers Take When Using a Retailer's Mobile App While in Its Store? May 2018 (% of respondents)
Methodology
Data is from the August 2018 RIS News "Retail 2025 Shopper Study: The Future of Retail Is Already Here" sponsored by Infosys, LG and Radial. 5,000 US digital buyers ages 15-74 who make digital purchases at least once per month were surveyed online during May 14-25, 2018. Respondents were female (56%) and male (44%). Respondents identified their ages as 15-17 (5%), 18-24 (12%), 25-34 (28%), 35-44 (19%), 45-54 (16%), 55-64 (14%) and 65-74 (6%). Respondents identified their household income as under $25,000 (16%), $25,000-$49,999 (28%), $50,000-$74,999 (23%), $75,000-$99,999 (16%), $100,000-$124,999 (8%), $125,000-$149,999 (4%), $150,000-$174,999 (2%), $175,000-$199,999 (1%) and $200,000+ (2%). RIS News is a news and research website for the retail and grocery industries. Infosys is a technology services and consulting firm. LG is consumer electronics, technology innovation and design leadership company. Radial is an omnichannel technology solutions provider.Chart Title
What Actions Do US Digital Buyers Take When Using a Retailer's Mobile App While in Its Store? May 2018 (% of respondents)Publication Date
August 30, 2018