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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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August 1, 2018

US Adult Smartphone Grocery App Users, 2017-2022 (millions, % change and % of adult smartphone buyers)

Note

A grocery app is a mobile app whose primary function allows users to order fresh produce and perishables on-demand (e.g., AmazonFresh, FreshDirect, Peapod, Walmart Grocery). This includes meal-kit subscription services, which deliver perishable produce and ingredients for meal preparation on-demand ... (e.g., Blue Apron, HelloFresh, Plated, Sun Basket). A mobile app is a software app developed for use on mobile devices, such as smartphones and tablets; excludes browser-based web apps. For more of eMarketer's forecasts on this topic, <a href="https://prolink.emarketer.com/forecasts/584b26021403070290f93a2a/5b6bc97565df490dcc5c4b85">click here.</a>More

Methodology

Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.

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