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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
July 31, 2018
Strategic Risk that Worries Marketing Executives Worldwide the Most, May 2018 (% of respondents)
Note
Data was provided to eMarketer by Dentsu Aegis Network.Methodology
Data is from the July 2018 Dentsu Aegis Network "CMO Survey 2018: How Brands Win in the Digital Economy." 1,000 senior marketers and CMOs worldwide from various industries were surveyed during April-May 2018. Respondents identified their job roles as C-level executive (70%), head of marketing (20%) or VP of marketing (10%) at organizations with number of employees of less than 50 (10%), 51-100 (8%), 101-500 (18%), 501-1,000 (24%), 1,001-2,500 (17%), 2,501-5,000 (10%) or more than 5,000 (12%).Chart Title
Strategic Risk that Worries Marketing Executives Worldwide the Most, May 2018 (% of respondents)Publication Date
July 31, 2018
Sources
Topics
Marketing Management Trends
C-Level Executives
Worldwide
