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June 19, 2018
Grocery Mobile App Activities Conducted by US Grocery Mobile App Users, April 2018 (% of respondents)
Note
Data was provided to eMarketer by Market Force Information.
Methodology
Data is from the June 2018 Market Force Information "US Grocery Benchmark Study." 12,892 US grocery buyers ages 18+ were surveyed online in April 2018. 77% of respondents were female and 52% of respondents earned more than $50K per year. Market Force Information is a provider of customer intelligence and customer experience information.