Already have a subscription?Sign In
Log in to see the full chart
Log in or register for a free account to get full, unrestricted access to this chart
Log in to see the full chart
February 26, 2018
Reasons that US Amazon Prime Members Shop on Amazon, July 2017 (% of respondents)
Methodology
Data is from the February 2018 Epsilon report titled "Amazon Doesn't Mean the Decline of Your Brand: Research Shows How to Survive and Thrive in an Amazon World." 3,432 US internet users ages 18+ were surveyed online between June 30-July 14. 2017. Respondents included 1,825 digital buyers who had made a purchase online at least once in the past 6 months and 1,607 offline shoppers who had not purchased anything digitally in the past 6 months. The respondents also included 1,330 Amazon Prime members, 2,053 non-Amazon Prime members and 49 respondents who did not reply to this question. Epsilon is a marketing agency.Sources
Chart Title
Reasons that US Amazon Prime Members Shop on Amazon, July 2017 (% of respondents)Publication Date
February 26, 2018