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February 28, 2018

Ways in Which US Voice-Enabled Speaker Owners Use Their Voice-Enabled Speaker, Dec 2017 (% of respondents)

Note

Data was provided to eMarketer by OC&C Strategy Consultants.

Methodology

Data is from the February 2018 OC&C Strategy Consultants report titled "Talking Shop: The Rise of Voice Commerce." 1,258 UK internet users and 1,884 US internet users ages 18+ were surveyed online in December 2017. The respondents included 411 and 1,060 voice-enabled speaker owners in the UK and the US, respectively. The responses were weighted to account for audience skew. OC&C Strategy Consultants is a global consulting firm.

Featured In

From To-Do Lists to Purchases, Consumers Are Leaning on Smart Speakers

Sources

OC&C Strategy Consultants

Share

Chart Title

Ways in Which US Voice-Enabled Speaker Owners Use Their Voice-Enabled Speaker, Dec 2017 (% of respondents)

Publication Date

February 28, 2018

Sources

OC&C Strategy Consultants

Featured In

From To-Do Lists to Purchases, Consumers Are Leaning on Smart Speakers

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