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Data is from the January 2017 YuMe report titled "Immersive Technologies: The New Emerging Platform & Opportunities For Brands." 811 US internet users ages 18-54 were surveyed online in August 2016.
US Household Penetration of Select Devices/Technologies, by Age, Q1 2017 (% of total in each group)
Average Daily Time Spent with Select Media/Devices Among US Consumers, by Age, Q1 2016 & Q1 2017 (hrs:min)
Average Daily Time Spent with Select Media/Devices Among US Consumers, Q1 2015, Q1 2016 & Q1 2017 (hrs:mins)
Weekly Time Spent with Select Media/Devices Among US Consumers, by Age, Q1 2017 (hrs:mins)
US Monthly Users of Select Media/Devices, Q1 2017 (millions)
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