Timeframe in Which US Brand-Side Digital Marketing Executives Think They Will Not Need to Rely on Cookies/Probabilistic Data for Digital Marketing, Sep 2017 (% of respondents) - eMarketer
« Return to Mobile Website

Newsletters Sign-Up

Plans & Pricing

Does My Company Subscribe?

eMarketer Chart

Timeframe in Which US Brand-Side Digital Marketing Executives Think They Will Not Need to Rely on Cookies/Probabilistic Data for Digital Marketing, Sep 2017 (% of respondents)

Timeframe in Which US Brand-Side Digital Marketing Executives Think They Will Not Need to Rely on Cookies/Probabilistic Data for Digital Marketing, Sep 2017 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Viant

  • Methodology:

    Data is from the January 2018 Viant report titled "Power of the People: How People Based Marketing is Driving Change Across the US Advertising Industry" conducted by Censuswide. 250+ US brand-side digital marketing executives from companies with $50+ million in revenues were surveyed during September 2017. Viant is an advertising technology company under the Time Inc. umbrella.

What do I get with eMarketer PRO?