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(% of respondents)
Conversant | Econsultancy | Epsilon
Data is from the September 2016 Econsultancy report titled "Customer Recognition: How Marketing is Failing at its Top Priority" in partnership with Epsilon and Conversant. 220 brand/business marketers in North America from a variety of industries were surveyed online during February-March 2016. All respondents were at the manager level or above and from companies with annual revenues of $225+ million.
What Will Be the Most Transformative Application of Innovation for Customer Service for Businesses Worldwide in the Next 5-10 Years? (% of respondents, April 2019)
Which 3 Technology Trends Will Offer the Biggest Opportunity to the Customer Service Department of Businesses Worldwide by 2020? (% of respondents, by region)
What Metrics Do B2B and B2C Companies Worldwide Use to Measure ROI? (% of respondents, April 2019)
Top Channels for Customer Service in 2020 According to Customer Service Executives Worldwide (% of respondents)
Is the Customer Experience Strategy and Execution of US B2C Decision-Makers More Informed by Big Data or Small Data? (% of respondents, May 2019)
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