Concerns About Digital Media Buying/Planning According to US Media Agency vs. Brand Marketing Executives, April 2016 (% of respondents) - eMarketer

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Concerns About Digital Media Buying/Planning According to US Media Agency vs. Brand Marketing Executives, April 2016 (% of respondents)

Concerns About Digital Media Buying/Planning According to US Media Agency vs. Brand Marketing Executives, April 2016 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    MediaVillage

  • Methodology:

    Data is from the May 2016 MyersBizNet "Survey of Advertising and Marketing Executives on Media Effectiveness" as cited by MediaVillage. 357 US advertising agency and brand marketing executives were surveyed in April 2016.

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