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Data is from the October 2016 Regalix report titled "State of B2B Social Media Marketing 2016." 342 B2B marketers worldwide from a variety of industries were surveyed during August 17-September 8, 2016. 46% of respondents were from North America and 54% from the rest of the world. Respondents identified the role at their company as CXOs (11%), directors (16%), managers (44%), VPs (6%) and other (23%). 63% of respondents worked at service-based companies and 37% worked at product-based companies. Respondents worked at companies with revenues of $10-$100 million (59%), $100-$500 million (15%) and $1+ billion (26%). Regalix is a digital marketing company.
Technologies Used by Advertisers Worldwide to Measure Digital Ad Effectiveness, by Company Type, Nov 2017 (% of respondents)
B2B* Sales Professionals in Brazil Who Qualify Their Generated Leads, Oct 2017 (% of respondents)
Preferred Activities/Methods Used by B2B* Sales Professionals in Brazil at Their Companies During the Sales Cycle, Oct 2017 (% of respondents)
Sources Used for Marketing and Sales Leads According to B2B* Sales Professionals in Brazil, Oct 2017 (% of respondents)
Marketing Actions/Methods that Achieve Sales Results According to B2B* Sales Professionals in Brazil, Oct 2017 (% of respondents)
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