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Smartphone Adoption Tips Past 50% in Major Markets Worldwide, with More to Follow

Analysis of many sources finds smartphones are already in the hands of 50% of mobile users in six major markets worldwide

NEW YORK, NY (May 29, 2013)—According to new figures from eMarketer, several markets worldwide reached a milestone in mobile usage last year. By the end of 2012, over half of mobile phone users in each country had made the switch from feature phones to smartphones. The coming years will see a domino effect hit regions around the world as smartphones become the norm in more places.

Read the full press release on worldwide smartphone users.

For more information:

Clark Fredricksen
Corporate Spokesperson
+1-212-763-6056
cfredricksen@emarketer.com

Denise Duffy
UK Press Inquiries
+44-7513-302-482
dduffy@emarketer.com

Posted on May 29, 2013.