In-Store Shoppers & Buyers

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Deals and Product Search Features Drive Retail App Downloads for In-Store Shoppers

Deals and Product Search Features Drive Retail App Downloads for In-Store Shoppers

Sep 12, 2019

More shoppers are utilizing omnichannel offerings to simplify their shopping experiences. For brands and retailers, offering consumers an obvious in-app value exchange can lead to downloads and encourage loyalty.

Consumers Don’t Mind Giving Away Some Personal Data, if the Price Is Right

Consumers Don’t Mind Giving Away Some Personal Data, if the Price Is Right

Aug 27, 2019

As privacy concerns continue to rise, you’d think consumers would be dubious about sharing their data. But according to a number of surveys on the topic, that’s not necessarily the case—especially if they get some value out of it.

Gen Zers Are Turning to BOPUS for Instant Gratification

Gen Zers Are Turning to BOPUS for Instant Gratification

Aug 19, 2019

"Buy online, pick up in-store" is a retail service that a dominant proportion of today's youngest consumers are taking advantage of, according to Package Concierge.