Experiential spending Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Experiential spending
Why consumers splurge on travel but buy private label groceries
Article
Jul 20, 2026
High-income shoppers buy private label groceries while booking luxury vacations without hesitation. It looks like a contradiction, but the same psychological decision-making drives both choices, and retailers need to understand it to succeed.
Consumer shopping is up—but they’re shopping less
Article
Apr 07, 2026
The average shopper is shopping less but spending more on individual transactions.
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