Mobile Ad Performance Benchmarks, US
Geography:
Mobile Apps
Mobile Game App CPI, by Platform
Mobile Game App CPI, by Platform & Category
In-App vs Mobile Web
Mobile Programmatic Ad Spending Share
Mobile Commerce, by OS
Mobile Order Share
Mobile Traffic Share
Mobile Display
Overall Performance Metrics
In-View Rates, by Ad Size
In-View Times, by Ad Size
Mobile Search
Referral Share, by Search Engine
Mobile Paid Search Clicks
Mobile Social
Referral Share, by Social Network
Mobile Video
Overall Performance Metrics
Campaign Share, by Industry
Geography:
US