Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us

Turning Black Friday data into lasting customer connections

This sponsored video by Contentful will explore the strategies driving success this holiday season.

Irina Botea, director of product marketing at Contentful, joins EMARKETER’s Sky Canaves to discuss how brands can use data-driven personalization and AI-ready content to stand out during peak shopping events. Hear why tailoring content for both SEO and GEO matters more than ever, how personalization connects discovery to conversion, and how top brands are turning Black Friday insights into year-round engagement.

 

Made possible by

Contentful

 

 

You've read 0 of 2 free articles this month.

Get more articles - create your free account today!