The NewFronts: Hulu 'Binge Ads' and Free YouTube Originals

The NewFronts: Hulu 'Binge Ads' and Free YouTube Originals

eMarketer vice president of multimedia Paul Verna and forecasting analyst Eric Haggstrom discuss this year's NewFronts. Where do most viewers watch Hulu's content? What are these new "binge ads"? And what did they think of YouTube's presentation?

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