Executive Summary

Esports has gone mainstream in recent years, powered by skyrocketing investment set to grow eightfold annually to $4.5 billion in 2019, climbing viewership that will hit 454 million in 2019, increasing media coverage, and wildly popular new games.

Three Key Questions This Report Will Answer:

• Who are the major players in esports?
• How has the space grown and where is it going next?
• What are the brand opportunities?

WHAT'S IN THIS REPORT? Esports and gaming have burst into the mainstream in recent years, transforming from a vibrant niche to a central form of entertainment around the world. The global esports audience is exploding as a result, and that increasing viewership has brought more money, professional gamers, teams, leagues, and an overall maturation of the space. The net result is that esports has matured from its roots in arcade gaming to the complex digital ecosystem it is today, and in this report, Business Insider Intelligence will provide a comprehensive breakdown of the key players involved in the space. This report will provide a high-level overview of the industry to clarify how the many moving pieces of the esports ecosystem fit together. It will also break down how money flows into the ecosystem. The ultimate goal of this report is to give readers a clear understanding of how the major players and components of esports function so that they can more readily take advantage of the many opportunities this dynamic ecosystem presents.