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EMARKETER

Setting the stage: Retail media’s next phase

This sponsored video by Mirakl Ads explores how retailers can compete in a maturing retail media market.

Video  |  Oct 2, 2025
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Topics
Retail Media
Artificial Intelligence (AI)
US
Worldwide

Anne Hallock, vice president of sales for the Americas at Mirakl Ads, joins EMARKETER’s Sarah Marzano to discuss how retailers can make smarter tech decisions, capture incremental ad dollars, and use AI to reduce friction while preparing for what’s next. From sponsored search to generative AI, learn how a commerce-first approach can drive efficiency, scale, and long-term growth.

Watch the Mirakl Ads interview, then explore EMARKETER’s on-the-ground updates from Advertising Week New York.

Made possible by

Mirakl

 

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