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Prime Day’s $2 billion growth spurt

Article by Sara Lebow  |  Jul 12, 2022
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Prime Day’s $2 billion growth spurt
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Topics
Ecommerce Sales
Worldwide
United States

For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter.

This year, Amazon will see $12.52 billion in Prime Day sales worldwide, per our estimates. The US will account for more than 60% of Prime Day sales, but outside of the US, sales growth will be stronger as Amazon brings the shopping event to more international markets.

Beyond the chart: In 2019, global Prime Day sales increased 67.9% year over year. Those kinds of surges are in the rearview mirror, but growth will remain in the double digits, at 17.0% this year. Even with consumer spend shifting to travel and experiences, and away from products, Amazon can expect to see its biggest Prime Day yet.

US vs. Non-US Amazon Prime Day Retail Ecommerce Sales, 2017-2022 (billions)
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