Podcast Pack | The Facebook Saga

Podcast Pack | The Facebook Saga

Audio by eMarketer Editors  |  Dec 26, 2018  |  2 min read
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Podcast Pack | The Facebook Saga
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Social Media Usage
United States

Facebook took a drubbing all year long—or did it? The social network's usage edged down in the US as teens migrated to other platforms (among them, Facebook unit Instagram) and consumers worried about privacy and other issues. But the company also rolled out waves of new products and scored huge revenue gains.

Average Time Spent per Day with Facebook, Instagram and Snapchat by US Adult Users of Each Platform, 2015-2020 (minutes)
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Throughout the year, "Behind the Numbers" tracked Facebook's challenges, triumphs and evolving ambitions.

 

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