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EMARKETER

How to tackle data chaos, digital ad revenue on fire, and the best example of personalization

Audio by Rachel Hasson, Dave Frankland  |  Apr 26, 2022
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How to tackle data chaos, digital ad revenue on fire, and the best example of personalization
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eMarketer Podcast
United States

On today's episode, we discuss tackling data chaos. "In Other News," we talk about the hottest part of the digital ad market and Netflix's "Two Thumbs Up" feature. Tune in to the discussion with CEO and co-founder of mParticle Michael Katz and our analyst Dave Frankland.

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At mParticle, we believe that better data results in better decisions and better outcomes. Cleanse, visualize, and connect your customer data from any source or system to any API.  Postmates, NBCUniversal, Spotify, and Airbnb use mParticle to accelerate their customer data strategies. Visit mparticle.com to learn more.

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