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See All Topics →Latest Articles
Explore our Research →Financial and insurance brands pushed ad spending to new heights in the first half of 2025
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Mar 25, 2026
Revolut mints £4.7 billion as it dives deeper into global markets
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Mar 25, 2026
Starling Bank launches a Gemini-powered virtual assistant
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Mar 25, 2026
Consumers living paycheck to paycheck see a poor financial outlook
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Mar 25, 2026
New Balance’s expansion showcases retail's embrace of resale
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Mar 25, 2026
Easter spending to hit record $24.9 billion amid inflationary pressures
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Mar 25, 2026
Google Lyria 3 Pro adds structure and length, giving brands custom music at scale
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Mar 25, 2026
AWS develops AI agents to automate sales workflows after mass layoffs
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Mar 25, 2026
Smarter tools, slower decisions: The hidden cost of AI adoption
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Mar 25, 2026
Live FAQs: Marketing & Commerce Impacts on the War in Iran
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Mar 25, 2026
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Learn More →How Authentic Can an Influencer Really Be?
eMarketer principal analyst Debra Aho Williamson discusses the influencer shift toward authenticity, and why influencer marketing may soon become regulated. She also assesses Facebook’s mind-reading program, a TikTok smartphone and Apple’s new credit card.
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