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EMARKETER

Commerce Media Activations: From Strategy to Success | Behind the Numbers: Special Edition

Audio by Marcus Johnson, Sarah Marzano  |  May 20, 2025
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Commerce Media Activations: From Strategy to Success | Behind the Numbers: Special Edition
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eMarketer Podcast
Retail Media
Omnichannel Marketing
United States

On this special edition podcast, we explore how top brands master commerce media—choosing the right networks, weaving in existing channels, and optimizing for maximum impact. EMARKETER’s Sarah Marzano hosts InfoSum’s Senior Vice President, Sales, North America, Marc Cestaro and Kettle & Fire’s Senior Director, Media and Omnichannel, Niccolò Gloazzo in this live panel from EMARKETER’s May 9th virtual summit, Commerce Media Trends 2025. Listen everywhere you find podcasts, or watch on YouTube and Spotify.

Subscribe to the “Behind the Numbers” podcast on Apple Podcasts, Spotify, Pandora, Stitcher, YouTube, Podbean or wherever you listen to podcasts. Follow us on Instagram.

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