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EMARKETER delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
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Reports
In-depth analysis, benchmarks and shorter spotlights on digital trends.
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Forecasts
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
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Charts
Proprietary data and over 3,000 third-party sources about the most important topics.
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Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
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Client-only email newsletters with analysis and takeaways from the daily news.
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Analyst Access Program
Exclusive time with the thought leaders who craft our research.
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About EMARKETER

Our goal is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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Rigorous proprietary data vetting strips biases and produces superior insights.
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Meet the Analyst Webinar: The ROI of Customer Experience | On-Demand

Made possible by Oracle Advertising and Customer Experience

There are so many areas in which a brand can optimize customer experience (CX) from email communication to on-website experience and even post-purchase care. But for companies looking to invest in customer experience, where can they expect the best return on investment?

In this Meet the Analyst Webinar, eMarketer’s principal analyst Jeremy Goldman broke down the areas that are worth the investment, and how to effectively quantify your ROI.

Watch this webinar, made possible by Oracle Advertising and Customer Experience, and explore:

  • How leading brands are calculating the value of CX to their bottom line
  • Top areas and channels to target your spend, such as email and SMS marketing
  • Whether to make incremental improvements in all facets of CX—or to focus on becoming best-in-class in one area