Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us

The looming end of the EV tax credit drives GM to cut Bolt EV production

The news: General Motors is tapping the brakes on electric vehicle production just after posting its best-ever month of EV sales in August.

  • The automaker plans to scale back output of the Chevy Bolt and two Cadillac models as the federal $7,500 EV tax credit expires at the end of this month.
  • “It will take several months for the market to normalize,” wrote Duncan Aldred, senior vice president and president, North America, in a blog post explaining the move. In the meantime, GM aims to avoid overproduction, anticipating a “smaller EV market for a while.”

The context: EV policy has taken a U-turn this year with the shift from the Biden administration to the Trump administration.

  • Republicans’ $3.4 trillion tax-and-spending bill eliminated the tax credit and scrapped penalties for missing federal fuel economy targets.
  • It also weakened incentives for automakers to sell EVs, which had generated credits to meet those standards.

Despite those near-term speedbumps, GM remains bullish on the EV’s long-term potential and its own ability to expand market share, with Aldred citing a portfolio that spans affordable models like the Bolt, luxury Cadillacs, and the Chevrolet Equinox EV. He also noted that some competitors are scaling back, a shift that should help ease the glut of vehicles and steep discounts that have weighed on the industry.

Our take: GM revived the Bolt to fill an unmet niche: affordable EVs. While the GOP tax and spending bill may narrow that opportunity, strong consumer interest suggests GM can still carve out meaningful gains—if it delivers a compelling value-for-money proposition.

You've read 0 of 2 free articles this month.

Create an account for uninterrupted access to select articles.
Create a Free Account