The Executive Roundtable: Laura Martin, Needham & Co. | Ad Spending Downdrafts, Netflix's Existential Threat and Gaming as the Future of Entertainment

The Executive Roundtable: Laura Martin, Needham & Co. | Ad Spending Downdrafts, Netflix's Existential Threat and Gaming as the Future of Entertainment

Audio by eMarketer Editors  |  Jul 15, 2020
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The Executive Roundtable: Laura Martin, Needham & Co. | Ad Spending Downdrafts, Netflix's Existential Threat and Gaming as the Future of Entertainment
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Laura Martin, managing director at Needham & Company, joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey to discuss her outlook for ad spending, the Facebook boycotts, the importance of the gaming audience and why Netflix cannot survive unless it embraces advertising.

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