Conversational Commerce Roundup

The Rise of Voice Assistants

Article by eMarketer Editors | Jul 11, 2018

Amid rising ownership of voice assistants and smart speakers like Amazon’s Echo and Google’s Home, voice search is becoming standard operating procedure for many consumers. eMarketer has curated this Roundup of articles, insights and interviews to help you understand the conversational commerce ecosystem, encompassing chatbots and personal assistants.

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WHAT’S IN THIS ROUNDUP?

How personal assistants and chatbots could impact the future of retail
eMarketer’s latest forecast on the smart speaker market
What consumers will buy via voice assistants
What Simon Malls and Western Union are up to with chatbots

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