ArticlesPricing

Products

See All Solutions →
By ProductEMARKETER PRO+Analyst Access Program
By Use CaseDetermine Market SizingDevelop StrategiesAllocate BudgetBenchmark PerformanceWin New BusinessDevelop Go-to-Market StrategyStay InformedThought LeadershipSee All Use Cases →
Advertising & Sponsorship
Boost your brand and generate demand with media programs.
Learn More →

Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More →
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More →

Topics

See All Topics →
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All →
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All →

Latest Articles

Explore our Research →

Middle-income consumers fear an expensive holiday season

Article |
 Oct 6, 2025

Affluent consumers rebound in luxury spending confidence

Article |
 Oct 3, 2025

GIPHY presents group chats as a space for brand relevance

Article |
 Oct 3, 2025

Perplexity makes its Comet browser free, taking aim at Chrome

Article |
 Oct 3, 2025

IAB’s Collin Colburn on the future of commerce media

Article |
 Oct 3, 2025

Apple takes down ICE tracking app after government pushback

Article |
 Oct 3, 2025

Second generic abortion pill approved amid political and health agency scrutiny

Article |
 Oct 3, 2025

GoodRx and Kroger target cash-pay GLP-1 buyers with Rx savings rollout

Article |
 Oct 3, 2025

Super apps offer FIs many benefits—but they aren’t without risk

Article |
 Oct 3, 2025

How FIs can successfully attract and leverage intermediaries

Article |
 Oct 3, 2025
Browse All →

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More →
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More →
Our People
Take a look into our corporate culture and view our open roles.
Join the Team →
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More →
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us →
EMARKETER

Blackhawk Network partners with Google Play to launch virtual gift card mall

Article by Katherine Smith  |  Oct 3, 2025
Download
Blackhawk Network partners with Google Play to launch virtual gift card mall
Share
Topics
Digital Payments
US

The news: Blackhawk Network (BHN) launched a gift card mall in the Google Play Store, per a press release.

Android users will be able to buy and transfer virtual gift cards from BHN’s merchant network, including its exclusive Original series. Virtual gift cards can be securely sent to recipients by email or text.

You've read 0 of 2 free articles this month.

Get more articles - create your free account today!