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AI in the Payments Customer Life Cycle H2 2026
How Providers Must Adapt as AI Transforms Discovery, Engagement, and Checkout
AI is changing how consumers find payment products, get financial guidance, and choose to pay. As AI plays a bigger role in these decisions, payment providers need new ways to stay visible and win customers.
Key Question: How will AI transform the payments customer life cycle, and how should payment providers respond?
Key Stat: Consumers want AI to help them get the most value from their credit cards: 47% of card prospects cited a tool that recommends how to maximize rewards as one of the AI-powered features they would find most valuable in a card app, per our August 2026 survey.
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authors
Grace Broadbent
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