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Did you know that nearly half of US executive-level marketers, recently surveyed by Forrester Consulting, verified they have greater spend control and better ROI in affiliate marketing—a pay-for-performance model—over other paid channels? In fact, recent survey data shows that more executive-level marketers rank affiliate in their top three revenue channels.
eMarketer is pleased to moderate a Tech-Talk Webinar featuring Pepperjam CMO Maura Smith. Maura will dive into the company’s recent survey results from top marketers to level-set the perceptions of affiliate marketing and the proven value the channel consistently brings.
View this webinar and learn more about the effectiveness of the affiliate channel for:
Maura Smith is CMO of Pepperjam, a performance marketing solutions provider powering growth for marketers seeking a scaled alternative to their primary sales and marketing channels. Maura, an affiliate marketing veteran, oversees all facets of the Pepperjam brand, including digital marketing, messaging and creative development, marketing effectiveness, social responsibility and media and employee communications.