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July 14, 2025

Tariffs Drive US Adults to Cut Spending and Hunt for Discounts

Featured In

Affluent consumers keep spending—even as tariffs dampen broader demand Trump says global baseline tariffs will be 15% to 20%Marketers turn to print coupons to stand out in a digital-first world Whole Foods looks to shed its ‘Whole Paycheck’ reputation to respond to rising focus on value

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Chart Title

Tariffs Drive US Adults to Cut Spending and Hunt for Discounts

Publication Date

July 14, 2025

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Featured In

Affluent consumers keep spending—even as tariffs dampen broader demand Trump says global baseline tariffs will be 15% to 20%Marketers turn to print coupons to stand out in a digital-first world Whole Foods looks to shed its ‘Whole Paycheck’ reputation to respond to rising focus on value

Topics

Consumer Behavior Retail Ecommerce Sales Retail Sales United States