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July 11, 2023
How Will the State of the US Economy Affect US Consumers' Back-to-Class Purchases? (% of respondents, 2019-2023)
Methodology
Data is from the July 2023 National Retail Federation (NRF) "2023 Back-to-School Spending Survey" as cited by Martech Zone. 7,843 US consumers ages 18+ were surveyed during June 30-July 8, 2023. The survey has a margin of error of +/- 1.1 percentage points.Chart Title
How Will the State of the US Economy Affect US Consumers' Back-to-Class Purchases? (% of respondents, 2019-2023)Publication Date
July 11, 2023