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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
December 13, 2019
Who Do US Creative/Strategic Planners Think Should Be Responsible for the Research Process When Developing Creative? (% of respondents, April 2019)
Description
Creative/strategic planners were asked who should be responsible for the research process when developing creative. Responses include marketer/advertiser, market research partner, creative agency, media agency and digital agency.
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Chart Title
Who Do US Creative/Strategic Planners Think Should Be Responsible for the Research Process When Developing Creative? (% of respondents, April 2019)
Publication Date
December 13, 2019
Sources
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