Leading Product Categories that Internet Users in Canada Plan to Buy During 2019 Black Friday vs. Cyber Monday, Oct 2019 (% of respondents)
This chart shows top 3 product categories that consumers in Canada will be buying during Black Friday and Cyber Monday.
Data is from the November 2019 Rakuten.ca study conducted by Ignite Lab as cited in press release. 1,023 internet users ages 18+ in Canada were surveyed online in October 2019. The margin of error was +/-3 percentage points, 19 times out of 20.