Forecasts
Interactive projections with more than 10,000 proprietary metrics on emerging trends, market changes, and consumer behavior–with a less than 2.4 percentage point variation in estimates vs. actuals.
The Value of Our Forecasts
We build our forecasts using unbiased data to create estimates and projections that assess the size or direction of digital topics, markets and consumer behavior. This process enables us to create thousands of forward-looking estimates with near pinpoint accuracy.
| Time Period | Geography | Metric | Our Forecast | Actual | Delta |
|---|---|---|---|---|---|
| Q2 2026 | Worldwide | Google Search and Other Growth | 16.10% | 16.80% | +0.7ppt |
| Q2 2026 | Worldwide | Google Total Advertising Growth | 13.20% | 14.40% | +1.2ppt |
| Q2 2026 | Worldwide | Amazon 3P Revenue Growth | 16.30% | 15.90% | -0.4ppt |
| Q2 2026 | Europe | Meta Ad Revenue Growth | 23.90% | 24.10% | +0.2ppt |
| Q2 2026 | US | Walmart Inc. US Net Sales Growth | 4.0% | 4.40% | +0.4ppt |
| Q2 2026 | US | Target Total Retail Sales Growth | 4.30% | 5.00% | +0.7ppt% |
Third-Party Data
Spend less time searching for data, and more time analyzing your forecasts. Listed third party data allows you to view EMARKETER forecasts against other companies’ forecasts in one place.
Compare Forecasts
Generate your own charts comparing the forecast data that matters most to you. Compare multiple forecasts directly on the EMARKETER platform without needing to download data from various forecasts into another tool to merge the results.
Historical Forecasts
Leverage historical data to anticipate market events and measure their impact. You can see how our forecasts have changed over time to help identify patterns.
Forecast Insights and Ask the Analyst
Dive deeper into the research with extra insights from our analysts. Forecast Insights provide additional expert background to help contextualize the projections. For additional questions, get in touch with our analysts through Ask the Analyst.
Become a client
Find out how EMARKETER research, data and insights empowers you to make informed strategic decisions for your company and teams.
Call Us: + 1-800-405-0844
- Rigorously sourced and vetted data
- Proprietary and transparent, research methodology
- Timely, insightful and unbiased analysis
- Citable and reusable charts, insights, forecasts and datasets
- External credibility and validation for projects and initiatives