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Instagram Continues Double-Digit Growth

More than a third of mobile phone users will be on Instagram in 2016

New York, NY (February 22, 2016) — Instagram continues to prove its mastery of the mobile domain, according to eMarketer’s latest internet usage forecast. This year, 89.4 million Americans will log on to Instagram at least once a month, representing 34.1% of mobile phone users. And by 2017, 51.8% of social network users will use Instagram—surpassing the 50% mark for the first time.

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For more information:

Douglas Clark
PR Manager, North America
+1 646-863-8807
dclark@emarketer.com

 

Posted on February 22, 2016.