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eMarketer in Review – Key 2013 Trends, Coverage Areas and Platform Growth

It’s been a fantastic year so far at eMarketer. As we enter the fourth quarter and continue planning for next year, I thought it might be good to review some of the improvements we’ve made to our research coverage and platform in 2013.

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Improving Coverage and Insights

Our goal is to help clients make sense of the fast-changing digital landscape—which is why we collect all the research we can, synthesize it, and provide key insights and takeaways. This year we’ve taken our synthesis of key trends, topics, industries and global markets to another level, through a number of additions and improvements. Here is a run-through:

Posted on September 6, 2013.