March 11, 2020

Timeline for When Blockchain Will Be Integrated vs. Impact the Ad Tech/MarTech Ecosystem According to US Ad Professionals, Nov 2019 (% of respondents)


Agencies, brands and publishers were asked about their satisfaction level with the current adtech ecosystem. Responses include satisfied, ecosystem is ok as is but could benefit with new technologies and the ecosystem needs a complete change.

"Behind the Numbers" Podcast