Plans & Pricing
Does My Company Subscribe?
(% of respondents in each group)
RBC Capital Markets
Data is from the June 2017 RBC Capital Markets "Internet Social Butterflies: Highlights from Our Second Social Media Survey." 2,892 US internet users ages 13+ were surveyed online in May 2017. Respondents identified their ages as 13-17 (6.8%), 18-29 (18.3%), 30-44 (19.1%), 45-59 (28.7%) and 60+ (27.1%). 58.5% of respondents were female and 41.5% were male. Respondents identified their household income as $0-$9,999 (7.8%), $10,000-$24,999 (10.2%), $25,000-$49,999 (17.1%), $50,000-$74,999 (14.8%), $75,000-$99,999 (10.5%), $100,000-$124,999 (9.5%), $125,000-$149,999 (4.8%), $150,000-$174,999 (3.6%), $175,000-$199,999 (1.7%), $200,000+ (4.4%) and prefer not to answer (15.8%). The survey was conducted using SurveyMonkey.
Social Networks Used by US Internet Users, by Race/Ethnicity and Income, Aug 2018 (% of respondents in each group)
Social Networks Used by US Internet Users, by Demographic, Aug 2018 (% of respondents in each group)
Profile of US Gen Z Internet Users, July 2018 (% of respondents)
Average Time Spent per Day with Social Networks Among US Adults, by Platform, 2016-2020 (minutes)
Average Time Spent per Day with Major Media by US Adults, 2016-2020 (hrs:mins)
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