Consumer Behavior
Reports
Top 10 US Ecommerce Companies in 2018
Amazon will claim nearly half of US retail ecommerce sales in 2018. Sales will be driven by Amazon’s marketplace, which will account for 68.0% of business.
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See AllThe Amazon Playbook for CPG Brands
Create, Optimize and Maintain a Product Detail Page
Retail and Ecommerce Sales in Asia-Pacific 2018
International Retailers Look for Entry to India and Other Growing Markets
Amazon Prime Day 2018 Unboxed
Prime Day Results and What They Mean for Marketers
Interviews
Marketers' Roundtable: Ecommerce in Argentina Isn't a Trend—It's a Consumer Habit
eMarketer spoke with four local experts about the latest ecommerce trends in Argentina as well as their thoughts on what lies ahead in the years to come.
Diego Urfeig
Executive Director
Cámara Argentina de Comercio Electrónico (CACE)
Charts
There are 3643 charts about 'Consumer Behavior'
Most Recent Charts
US Internet Users Who Say They Can't Trust a Brand and Won't Buy from It Anymore When It Doesn't Live Up to Its Promises, May 2018 (% of respondents, by generation)
Are US Internet Users Influenced to Purchase a Product or Visit a Location After Seeing It on TV? April 2018 (% of respondents, by age)
On What Sales Days Do US Internet Users Typically Purchase Holiday Gifts? July 2018 (% of respondents)
Why Do US Holiday Gift Shoppers Typically Purchase Holiday Gifts on Sales Days*? July 2018 (% of respondents)
Why US Digital Holiday Gift Shoppers Buy Gifts Digitally Rather than In-Store? July 2018 (% of respondents)
More On: Consumer Behavior
See AllThree Key Takeaways on Amazon's Plans for Advertising, Video and Voice
Sep 21, 2018
At an eMarketer breakfast event yesterday, a panel of eMarketer analysts weighed in on Amazon and discussed the giant's future.
Customer Experience Roundup 2018
Sep 21, 2018
Customer experience has become one of the biggest areas of business focus across industries. One way that adds value to a consumer’s shopping journey is authentic, tailored content. eMarketer has curated this Roundup of articles, insights and interviews to zero in on the trends affecting content marketing today—from creation and personalization to brand safety and more.
If Amazon Launched a Free Online Bank Account* Would US Internet Users Try It? June 2018 (% of respondents)
Sep 18, 2018
How Are US Smart Speaker Owners Using Voice Assistants for Shopping? Aug 2018 (% of respondents)
Sep 10, 2018
Which Voice Assistants Have US Digital Buyers Used to Make a Purchase? 2017 & 2018 (% of respondents)
Aug 30, 2018
What New Shopping Options/Technologies Would US Digital Buyers Like to Use? May 2018 (% of respondents)
Aug 30, 2018
