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Where consumers are most comfortable with secondhand clothing

For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter.

In China and the US, 59% of internet users are comfortable using secondhand clothing items, making those countries where the resale fashion economy is most ripe for growth. By contrast, far fewer internet users in Italy (37%), Spain (36%), and Japan (30%) are comfortable with apparel by way of thrift stores, consignment shops, and other resellers.

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